{"id":3098,"date":"2018-06-20T06:22:18","date_gmt":"2018-06-20T06:22:18","guid":{"rendered":"http:\/\/muchbettertest.kinsta.cloud\/?p=3098"},"modified":"2021-07-01T13:32:25","modified_gmt":"2021-07-01T13:32:25","slug":"mobile-payment-apps","status":"publish","type":"post","link":"https:\/\/muchbettertest.kinsta.cloud\/nb\/mobile-payment-apps\/","title":{"rendered":"Hvorfor mobile betalingsapper blir stadig viktigere for globale selgere"},"content":{"rendered":"
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Flere forbrukere enn noen gang bruker smarttelefoner til mobilbank og pengebruk. For noen \u00e5r siden foretrakk flertallet \u00e5 handle og banke p\u00e5 b\u00e6rbare datamaskiner; n\u00e5 er smarttelefoner i sentrum av v\u00e5re \u00f8konomiske opplevelser. Overalt i verden gj\u00f8r kontanter raskt plass for sikre betalinger p\u00e5 mobile enheter.<\/p>\n\n

Ikke bare ta mitt ord for det, jeg kan v\u00e6re partisk, men det er mange studier og statistikk som peker p\u00e5 denne oppadg\u00e5ende trenden! F\u00f8lgende sammendrag gir noen grunner til hvorfor selgere b\u00f8r utforske \u00e5 akseptere transaksjoner via mobilbetalingsapper.<\/p>\n\n

Mobilbetalingsapper som erstatter kontanter og kort<\/h2>\n\n

En studie av Javelin Strategy & Research<\/a> sp\u00e5r at mobilbetalinger vil overstige $410 milliarder i 2020. Kontaktl\u00f8se betalinger ved bruk av apper forventes ogs\u00e5 \u00e5 vokse eksponentielt, og overstige $318 milliarder i 2020.<\/p>\n\n

En annen studie denne gangen av Visa<\/a>, som unders\u00f8kte 36 000 europeiske nettforbrukere, fant at antallet personer som ikke har brukt en telefon til \u00e5 betale er nede p\u00e5 12% i Storbritannia. Vi er allerede ved det punktet hvor 74% av britiske nettforbrukere administrerer \u00f8konomien ved hjelp av en smarttelefon, og 43% er komfortable med \u00e5 kj\u00f8pe store billetter, for eksempel en ferie.<\/p>\n\n

Kunder bruker ikke lenger telefoner kun for forskning; de er et viktig verkt\u00f8y i kj\u00f8psreisen, ofte den eneste enheten som er involvert. Forbrukere overalt omfavner mobile lommeb\u00f8ker og betalingsapper, noe som betyr at selgere m\u00e5 gi dem muligheten til \u00e5 betale med nye metoder, i butikk og p\u00e5 nett.<\/p>\n\n

Global innvirkning<\/h2>\n\n

Historisk sett ble smarttelefoner lettere omfavnet i utviklingsland som et betalings-, bank- og peer-to-peer-finansieringsverkt\u00f8y. Asia, Afrika, Midt\u00f8sten og Latin-Amerika ble raskt tatt i bruk n\u00e5r mobile datanettverk var tilstrekkelige og sikre nok til \u00e5 st\u00f8tte betalinger og pengeoverf\u00f8ringer.<\/p>\n\n

Mobilbetalinger og banktjenester er n\u00e5 like popul\u00e6re i Europa, med 9 av de 10 beste landene i Europa, if\u00f8lge Visa-studien. 91% av forbrukere i Tyrkia \u2013 et land som strekker seg over Europa og Asia \u2013 bruker mobilbetaling: ledende i verden for bruk av mobilbetalinger.<\/p>\n\n

Mange bedrifter og forhandlere har v\u00e6rt raske til \u00e5 innse at \u00e5 godta betalinger via mobilapper kan hjelpe dem \u00e5 n\u00e5 kunder hvor som helst i verden. Kunder p\u00e5 sin side bel\u00f8nner dem med salg og lojalitet. Vi vet alle at det \u00e5 gi en kunde deres p\u00e5litelige og foretrukne betalingsalternativer \u00f8ker konverteringen, n\u00e5 m\u00e5 vi s\u00f8rge for at betalingsapper er en del av kundereisen.<\/p>\n\n

Rask, sikker, praktisk<\/h2>\n\n

Med muligheten til \u00e5 koble til debet- og kredittkort, omfavner kundene ogs\u00e5 den ekstra kontrollen og valget de n\u00e5 har. Det gj\u00f8r det lettere for dem \u00e5 overf\u00f8re penger til venner og familie, og \u00f8ker den \u00f8konomiske inkluderingen. For de som ikke har tilgang til bankkontoer, tilbyr de ubankede, nye appene og tjenestene finansieringsl\u00f8sninger som ikke inneb\u00e6rer \u00e5 ha en fysisk lommebok fylt med kontanter.<\/p>\n\n

Markedsplassen er imidlertid overfylt med mange nye mobillommeb\u00f8ker og betalingsapper, s\u00e5 hvilke b\u00f8r bedriften din godta? Svaret er selvf\u00f8lgelig de kundene dine bruker og som gir bedriften klare fordeler.<\/p>\n\n

Offline, mobile betalingsapper krever ganske enkelt en NFC-utstyrt POS-terminal. P\u00e5 nett kan betalingsapper integreres med betalingsgatewayen din slik at kundene f\u00e5r mulighetene de \u00f8nsker. Naturligvis vil kunder sannsynligvis bare ha aktivert \u00e9n eller to betalingsapper p\u00e5 smarttelefonene sine, og leverand\u00f8rer, som MuchBetter, jobber hardt for \u00e5 n\u00e5 nye kunder og bygge lojalitet med eksisterende brukere.<\/p>\n\n

I v\u00e5rt tilfelle skiller vi merkevaren og betalingsappen v\u00e5r fra andre p\u00e5 markedet ved \u00e5 gj\u00f8re kundeopplevelsen mer givende. Med lave avgifter og muligheten til \u00e5 tjene inn lojalitetspoeng i bytte mot bel\u00f8nninger fra v\u00e5re selgere, bel\u00f8nner v\u00e5re kunder oss deres lojalitet. Vi f\u00e5r ut det vi putter inn: b\u00e5de kunder, selgere og betalingsapper.<\/p>\n\n

Du kan finn ut mer om MuchBetter her<\/a>, eller ta kontakt<\/a> med meg direkte hvis du \u00f8nsker \u00e5 diskutere noe av det ovennevnte mer detaljert.<\/p>\n\n

Jens Bader<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

More consumers than ever use smartphones for mobile banking and spending money. A few years ago, the majority of people preferred to shop and bank on laptops; now smartphones are at the centre of our financial experiences. Everywhere in the world, cash is quickly making way for secure payments on mobile devices. Don\u2019t just take […]<\/p>","protected":false},"author":7,"featured_media":3099,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"yoast_head":"\nmobile Payment Apps - Why Are They Increasingly Important To Global Merchants<\/title>\n<meta name=\"description\" content=\"Customers are no longer using phones purely for research; they\u2019re an essential tool in the purchasing journey. 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